Ultra-Endurance Athlete & Guinness World Record Holder
James Lawrence: Biography at a Glance
- James Lawrence, known for his signature cowboy hat, is a legendary ultra-endurance athlete who has shattered previous notions of human physical and mental limits.
- James completed the 50-50-50; 50 Ironman distance triathlons, in 50 consecutive days, in 50 different states all while raising money to combat childhood obesity.
- He followed that up with The Conquer 100, 100 Ironman triathlons (140.6 miles per day) in 100 consecutive days to combat sex trafficking.
- Originally a high school wrestler and later a mortgage and finance professional, James hit rock bottom during the 2008 financial crisis, sparking his journey to becoming the world's greatest endurance athlete.
- His journey began humbly with a struggle to complete a local 4-mile fun run. That experience taught him the invaluable lesson that "everyone’s ‘hard’ is different," emphasizing the importance of showing up and persevering.
- Today, James is a dynamic keynote speaker, sharing his incredible story in 50 countries, reaching millions, and inspiring audiences to push their own limits.
- James is a best-selling author and the subject of a critically acclaimed feature film, continuing to redefine what is possible in his own life and teaching others to do the same.
Videos
Biography
Known as The Iron Cowboy for the signature cowboy hat he wears while running races so his five kids can see him coming from far away, James Lawrence is an ultra-endurance athlete who has pushed himself beyond what many doctors previously believed to be physiologically possible. In so doing, he has redefined both mental toughness and physical endurance.
Originally a high school wrestler, James spent a decade in the mortgage and finance business before losing it all in the financial crisis of 2008. At rock bottom, his career as the greatest endurance athlete on the planet started quite humbly, struggling to complete a local 4-mile fun run with his wife, Sunny. Inspired by that experience, on that day he learned a lesson that has served him well ever since.
“I learned quickly that everyone’s ‘hard’ is different. Back then, four miles was really difficult for me. I learned that one of the most important things in life is to just show up.”
Today, James is one of the most dynamic, inspiring, larger-than-life keynote speakers in the world, having shared his astonishing story in 50 different countries across the globe reaching millions of people. He is a best-selling author and the subject of a critically acclaimed feature film. He continues to redefine the impossible in his own life while teaching audiences around the world to do the same in their own lives.
Topics
Redefine Impossible
While James is an astonishing athlete, sport is really not what he talks about. He is a master of mindset, focus, and managing self-doubt. This is what he teaches.
James talks about the incredible power of hope and teamwork. He speaks about accountability, both to yourself and to your team. He shows his audience how to remove excuses from their own lives in order to unlock more ability.
In one of the most moving sections of Redefine Impossible, James reflects on his time with Dayton Hayward, a boy with Cerebral Palsy who loved to feel the wind in his face. James teamed up with Dayton and pulled, pushed, and carried him through an entire Ironman race. During that race, despite the increased physical demands, James gained a deeper understanding of perspective and privilege. As James shares in his presentation, “I remember looking at him many times that day, thinking Dayton can’t swim, he can’t bike, he can’t run...but I get to swim today, I get to ride today, I get to run today. Despite the pain, all of that is a privilege.”
Whether speaking to a room full of C-suite leaders, an international sales team, a finely tuned military group, or any one of countless professional sports teams, James’ expertise is in teaching people to change how they think in order to remove self-imposed limits.
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FAQs
How do I book James Lawrence for my event?
Contact CAA Speakers at (424) 288-2898 or speakers@caa.com to book James Lawrence to speak at corporate or private events, keynote speeches, speaking engagements, workshops, fireside chats, motivational speaking, or virtual appearances.
Quick booking process- Email CAA Speakers with event details
- Get availability confirmation within 24 hours
- Review speaking fee and contract terms
- Sign agreement and finalize logistics
As one of the most influential talent agencies in the world, CAA handles all speaking engagements from contract to event day coordination.
Who is James Lawrence's booking agent?
CAA Speakers is the preferred booking agency to contact for James Lawrence’s speaking engagements. Contact speakers@caa.com for all James Lawrence in-person appearances and keynote speaking requests.
Contact James Lawrence's agent- Email: speakers@caa.com
- Website: caa.com/caaspeakers
- Response: Within 24 hours
CAA Speakers can check James Lawrence's speaking calendar with direct access to availability and official pricing. While many websites may list James Lawrence, CAA Speakers is the direct source for authentic information about availability and pricing.
What is James Lawrence's speaking fee?
James Lawrence's speaking fee varies by event type, location, and requirements. As a top keynote speaker, James Lawrence's fee reflects their expertise and market demand.
Speaking fee factors:- Event type and audience size
- Travel distance and logistics
- Presentation length and customization
- Virtual vs. in-person delivery
Additional costs: Travel, accommodation, A/V requirements, and optional meet-and-greets.
Contact CAA Speakers at speakers@caa.com for James Lawrence's current speaking fee and detailed cost breakdown.
How much does it cost to book James Lawrence as a keynote speaker?
The cost to book James Lawrence as keynote speaker includes their speaking fee plus travel and logistics expenses.
Total booking cost includes:- James Lawrence's keynote speaking fee
- Travel and accommodation
- Technical requirements and A/V setup
- Optional add-ons like book signing and meet & greets
- Virtual presentations
- Local/regional events
- Off-peak booking periods
- Flexible event dates
Email speakers@caa.com for James Lawrence's exact booking cost and customized pricing proposal.
How to contact James Lawrence for speaking engagements?
Contact CAA Speakers at speakers@caa.com for all James Lawrence speaking engagements.
Official contact for James Lawrence bookings:- Email: speakers@caa.com
- Website: https://www.caa.com/caaspeakers/james-lawrence
- Response time: 24 hours
Include your event date, location, audience size, and budget when contacting CAA about booking James Lawrence.
Is James Lawrence available for virtual speaking events?
Yes, James Lawrence speaks at virtual events with professional-grade equipment and interactive presentation style.
James Lawrence's virtual event options:- Live virtual keynotes with Q&A
- Interactive workshops and breakouts
- Hybrid events (in-person + virtual)
- Pre-recorded presentations
Virtual events offer global reach, flexible scheduling, and reduced travel costs while maintaining James Lawrence's engaging presentation quality.
Contact CAA Speakers for James Lawrence's virtual event availability and technical specifications.
What events can I book James Lawrence for?
Book James Lawrence for corporate conferences, industry events, private functions, and virtual presentations. James Lawrence customizes content for any audience size or event type.
Event types:- Corporate meetings and conferences
- Industry summits and trade shows
- Private executive retreats
- Educational institution events
- Virtual and hybrid conferences
James Lawrence engages audiences from private executive meetings to large conferences with thousands of attendees.
Contact CAA Speakers to discuss how James Lawrence can customize their presentation for your specific event.
James Lawrence booking information and availability
Check James Lawrence's speaking availability through CAA Speakers at speakers@caa.com. Book 3-6 months in advance for best date selection during peak seasons (September-November, March-May).
Availability factors:- Event date and location
- Speaking fee and budget
- Lead time for booking
- Peak conference seasons
- 3-6 months: Best availability
- 3-6 months: Best availability
- 2-3 months: Good availability
- 1-2 months: Select availability
- Under 30 days: Limited availability
Contact CAA early in your planning process to secure James Lawrence for your preferred event date.
Book James Lawrence keynote speaker through CAA
Book James Lawrence through CAA Speakers for guaranteed authentic representation and professional event coordination. CAA is the preferred booking agent for James Lawrence, with direct access to their speaking availability and decades of experience representing the world’s top keynote speakers.
CAA booking advantages:- Direct access to James Lawrence's calendar
- 24-hour availability confirmations
- Professional contract negotiation
- Full logistics coordination
- Industry-leading client service
Trusted by Fortune 500 companies for their most important speaking engagements. Contact speakers@caa.com to book James Lawrence for your next event.
Will James Lawrence speak at private events?
Yes, James Lawrence speaks at private corporate events, executive retreats, board meetings, and exclusive functions.
Private event types:- Executive retreats and board presentations
- Client entertainment and VIP gatherings
- Corporate celebrations and award ceremonies
- Private dinners and exclusive functions
Private event benefits: Customized content, enhanced interaction, complete confidentiality, and flexible scheduling.
Contact CAA Speakers for James Lawrence's private event availability and confidential pricing proposals.
How quickly will I get a response about booking James Lawrence?
CAA Speakers responds to James Lawrence booking inquiries within 24 hours during business days. Complex requests or international events may take up to 48 hours for detailed proposals.
Response timeline:- Initial acknowledgment: Within 24 hours
- Availability confirmation: 24-48 hours
- Detailed pricing proposal: 48-72 hours
- Urgent requests: Same-day priority response
Include complete event details (date, location, audience size, budget) for fastest response times.
How far in advance should I book James Lawrence?
Book James Lawrence 3-6 months in advance for best availability, especially during peak speaking seasons. Early booking ensures better date selection and rate negotiations.
Recommended booking timeline:- 3-6 months: Optimal availability and pricing
- 2-3 months: Good availability
- 1-2 months: Select availability
- Under 30 days: Limited availability
Peak seasons: September-November and March-May book fastest. Contact CAA Speakers early for priority consideration.
How do I get James Lawrence pricing information?
Get James Lawrence pricing information by contacting CAA Speakers at speakers@caa.com with your event details. Receive detailed cost breakdown within 24-48 hours with no obligation to book.
For accurate pricing, include:- Event date and location
- Audience size and type
- Event format and duration
- Budget parameters
CAA provides transparent pricing with all costs included - speaking fee, travel, accommodation, and technical requirements.