Former Head of Creator Programs and Community at TikTok

Former Head of Creator Programs and Community at TikTok
Shadi Nayyer is a tenured leader in the creator space with extensive experience collaborating with and developing creators globally. As the former Head of Creator Programs and Community at TikTok, Shadi led the integration of creators in cultural moments like the Oscars, Super Bowl, Cannes, Fashion Month, and the Met Gala. She built diverse creator communities and developed educational tools to help users grow on the platform. She launched initiatives such as TikTok’s Black and LatinX Creatives program, Community & scholarships, the Diversity Collective, and the Creator Portal, supporting thousands of creators.
Prior to TikTok, Shadi led creator marketing and community at Twitch and founded the Twitch Creator Ambassador program and a Twitch Creator Camp, enabling creators to grow and connect with their communities.
Shadi is deeply passionate about supporting women entrepreneurs and creators. She played a key role in the first women’s Tech Accelerator in Silicon Valley and serves as a mentor and speaker for the US State Department’s TechWomen program. Her commitment to diversity, women’s empowerment, and human rights underscores her dedication to creating inclusive spaces and opportunities for underrepresented communities.
In her speech, Shadi Nayyer, a trailblazer in the creator economy and marketing innovation, explores the future of marketing and the creator economy. Drawing from her global experience at TikTok and Twitch, she unveils how creators have transformed from influencers into strategic powerhouses driving brand development, cultural shifts, and authentic connections. Shadi discusses the evolution of creators as modern-day celebrities, the rise of transparency and authenticity as core values, and the shift toward long-term, trust-based partnerships between creators and brands. She highlights the opportunities in e-commerce, the importance of empowering creators to maintain their unique voices, and strategies for brands to humanize their messaging. This compelling talk is an essential roadmap for brands, marketers, and industry leaders navigating the dynamic creator economy.
Contact CAA Speakers at (424) 288-2898 or speakers@caa.com to book Shadi Nayyer to speak at corporate or private events, keynote speeches, speaking engagements, workshops, fireside chats, motivational speaking, or virtual appearances.
Quick booking processAs one of the most influential talent agencies in the world, CAA handles all speaking engagements from contract to event day coordination.
CAA Speakers is the preferred booking agency to contact for Shadi Nayyer’s speaking engagements. Contact speakers@caa.com for all Shadi Nayyer in-person appearances and keynote speaking requests.
Contact Shadi Nayyer's agentCAA Speakers can check Shadi Nayyer's speaking calendar with direct access to availability and official pricing. While many websites may list Shadi Nayyer, CAA Speakers is the direct source for authentic information about availability and pricing.
Shadi Nayyer's speaking fee varies by event type, location, and requirements. As a top keynote speaker, Shadi Nayyer's fee reflects their expertise and market demand.
Speaking fee factors:Additional costs: Travel, accommodation, A/V requirements, and optional meet-and-greets.
Contact CAA Speakers at speakers@caa.com for Shadi Nayyer's current speaking fee and detailed cost breakdown.
The cost to book Shadi Nayyer as keynote speaker includes their speaking fee plus travel and logistics expenses.
Total booking cost includes:Email speakers@caa.com for Shadi Nayyer's exact booking cost and customized pricing proposal.
Contact CAA Speakers at speakers@caa.com for all Shadi Nayyer speaking engagements.
Official contact for Shadi Nayyer bookings:Include your event date, location, audience size, and budget when contacting CAA about booking Shadi Nayyer.
Yes, Shadi Nayyer speaks at virtual events with professional-grade equipment and interactive presentation style.
Shadi Nayyer's virtual event options:Virtual events offer global reach, flexible scheduling, and reduced travel costs while maintaining Shadi Nayyer's engaging presentation quality.
Contact CAA Speakers for Shadi Nayyer's virtual event availability and technical specifications.
Book Shadi Nayyer for corporate conferences, industry events, private functions, and virtual presentations. Shadi Nayyer customizes content for any audience size or event type.
Event types:Shadi Nayyer engages audiences from private executive meetings to large conferences with thousands of attendees.
Contact CAA Speakers to discuss how Shadi Nayyer can customize their presentation for your specific event.
Check Shadi Nayyer's speaking availability through CAA Speakers at speakers@caa.com. Book 3-6 months in advance for best date selection during peak seasons (September-November, March-May).
Availability factors:Contact CAA early in your planning process to secure Shadi Nayyer for your preferred event date.
Book Shadi Nayyer through CAA Speakers for guaranteed authentic representation and professional event coordination. CAA is the preferred booking agent for Shadi Nayyer, with direct access to their speaking availability and decades of experience representing the world’s top keynote speakers.
CAA booking advantages:Trusted by Fortune 500 companies for their most important speaking engagements. Contact speakers@caa.com to book Shadi Nayyer for your next event.
Yes, Shadi Nayyer speaks at private corporate events, executive retreats, board meetings, and exclusive functions.
Private event types:Private event benefits: Customized content, enhanced interaction, complete confidentiality, and flexible scheduling.
Contact CAA Speakers for Shadi Nayyer's private event availability and confidential pricing proposals.
CAA Speakers responds to Shadi Nayyer booking inquiries within 24 hours during business days. Complex requests or international events may take up to 48 hours for detailed proposals.
Response timeline:Include complete event details (date, location, audience size, budget) for fastest response times.
Book Shadi Nayyer 3-6 months in advance for best availability, especially during peak speaking seasons. Early booking ensures better date selection and rate negotiations.
Recommended booking timeline:Peak seasons: September-November and March-May book fastest. Contact CAA Speakers early for priority consideration.
Get Shadi Nayyer pricing information by contacting CAA Speakers at speakers@caa.com with your event details. Receive detailed cost breakdown within 24-48 hours with no obligation to book.
For accurate pricing, include:CAA provides transparent pricing with all costs included - speaking fee, travel, accommodation, and technical requirements.