Chief Design & Visioneering Officer, Jordan Brand

Chief Design & Visioneering Officer, Jordan Brand
Jason Mayden is a visionary designer, entrepreneur, and educator whose work bridges sport, design, and social impact. As the Chief Design & Visioneering Officer of Jordan Brand, Mayden leads the creative vision for one of the most iconic names in global culture, shaping the future of performance, innovation, and storytelling through design.
Before returning to Jordan, Mayden founded Trillicon Valley, an award-winning design and strategy consultancy specializing in new venture creation and multi-stakeholder partnerships for athletes, entertainers, and global creatives. At its core, Trillicon Valley is centered on empowerment—championing belief, inclusivity, and giving people from all walks of life a platform to be heard and achieve more. The firm’s past clients include the NBA, NFL, MLB, Disney, Google, Spotify, ESPN, and Andreessen Horowitz, among others. He also co-founded Super Heroic, an acclaimed youth-focused play brand, and served as Co-Founder and President of Fear of God Athletics, further solidifying his reputation as a leader who merges creativity with purpose.
Mayden’s career began with Nike, where he became the first Black Industrial Design intern and later rose to Senior Global Design Director for the Jordan Brand, designing for legendary athletes including Michael Jordan, Derek Jeter, Russell Westbrook, and Chris Paul. During his 13+ years at Nike, he also directed innovation for Nike’s Digital Sport division, advancing the company’s early exploration of wearable technology and athlete data.
A Sloan Fellow at Stanford University’s Graduate School of Business, where he earned his MS in General Management & Social Innovation, Mayden has since been recognized with the Stanford GSB Catalyst Award (2025) for his legacy of impact. He has also served as a d.Fellow at Stanford’s d.School and as a Designer-in-Residence at Accel Partners, bringing a human-centered approach to the intersection of design, business, and technology. In addition, Mayden was selected as a Henry Crown Fellow in 2024, joining a small group of accomplished leaders recognized for their professional success and commitment to community impact. As a Fellow, he began a two-year leadership journey through the Aspen Institute, focused on personal growth and meaningful leadership
Rooted in his South Side Chicago upbringing, Mayden overcame a life-threatening illness as a child—an experience that shaped his enduring belief in creativity as a superpower. His mission today is to help young people discover their own.
Named among Fast Company’s “100 Most Creative People in Business” and EBONY’s “Power 100,” Mayden is celebrated for his authenticity, imagination, and ability to inspire others to lead with purpose. A sought-after thought leader on design, innovation, and ethical entrepreneurship, he continues to share his philosophy “to build stronger children rather than fix broken adults” through keynotes, workshops, and mentorship worldwide.
Growing up on the Southside of Chicago Jason Mayden often wondered if he would find a way to navigate society’s ills. As a Black intellectually curious child, his method of engaging the world gave birth to a new class of curious leaders, the Cultural Alchemist. They can be defined as the ultimate multi-hyphenate creative. Cultural Alchemists are driven by genuine interactions, exchanges of ideas, collective aspirations, and access to experiences that lead to meaningful opportunities. They are not just looking for a job, they are looking for a mission and a purpose. They are the champions of the future.
Today, there are no ifs, Mayden is making the world a better place and making history while he does it. In this conversation, listen, learn, and dive into the world as Jason Mayden – the Cultural Alchemist, CEO and founder of Trillicon Valley, President of Fear Of God Athletics, and formerly CEO and Co-Founder of Super Heroic, and Senior Global Design Director for the Jordan Brand – sees it.
At seven years old, after being diagnosed with septicemia, Jason Mayden was rushed to the hospital where he was rescued from death’s looming presence. While recovering, Mayden would rummage through old comic books to feed his imagination and fuel his creativity. As he read about his favorite superhero Batman, he was introduced to an intellectually curious, innovative, and well-respected Black man, Dr. Lucius Fox — the CEO of Wayne Enterprises and the inventor of Batman’s gadgets. Filled with imagination and wonder, he was motivated to find his own inner Dr. Fox. After overcoming septicemia and tapping into his unique superpower, he would grow up to become the real-life Dr. Lucius Fox of the Design world.
In this event, join visionary Designer, Educator, and Entrepreneur, Jason Mayden to learn how to navigate life with child-like wonder and how meaningful innovation happens at the intersection of curiosity and empathy for humanity.
After several years of designing innovative products, services, and experiences for the world’s greatest athletes as a senior Design executive at Nike, Jason Mayden walked away from his childhood dream job. Inspired by his son’s courage as he fearlessly battled health challenges, he was embarking on a new mission- “to build stronger children, rather than fixing broken adults.”
In this conversation, Mayden unpacks how the power of immersive and imaginative play can strengthen the physical, emotional, and cognitive well-being of the next generation of breakthrough leaders, builders, and creators.
Jason Mayden, a Designer, Educator, and Entrepreneur, has worked with some of the world’s most prolific artists, athletes, entertainers, and entrepreneurs. Over the last 20 years, he has learned the methods and mindsets that have shifted and influenced culture. Mayden believes that modern leaders should create organizations that serve as catalysts for the professional aspirations of their employees. By leveraging the power of cultural competency, empathy, advocacy, and inclusion within organizations, we can spark a revolution in entrepreneurship simply by building companies that have thriving alumni versus unfulfilled former employees. Mayden believes that it is not enough to simply have a seat at the table, we must all learn how to build our own.
From our education systems to corporate boardrooms, join Jason Mayden in discussing how we can design systems of thinking that empower leaders to leverage their positions of influence for the betterment of the collective by advocating for the well-being of others.
Contact CAA Speakers at (424) 288-2898 or speakers@caa.com to book Jason Mayden to speak at corporate or private events, keynote speeches, speaking engagements, workshops, fireside chats, motivational speaking, or virtual appearances.
Quick booking processAs one of the most influential talent agencies in the world, CAA handles all speaking engagements from contract to event day coordination.
CAA Speakers is the preferred booking agency to contact for Jason Mayden’s speaking engagements. Contact speakers@caa.com for all Jason Mayden in-person appearances and keynote speaking requests.
Contact Jason Mayden's agentCAA Speakers can check Jason Mayden's speaking calendar with direct access to availability and official pricing. While many websites may list Jason Mayden, CAA Speakers is the direct source for authentic information about availability and pricing.
Jason Mayden's speaking fee varies by event type, location, and requirements. As a top keynote speaker, Jason Mayden's fee reflects their expertise and market demand.
Speaking fee factors:Additional costs: Travel, accommodation, A/V requirements, and optional meet-and-greets.
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The cost to book Jason Mayden as keynote speaker includes their speaking fee plus travel and logistics expenses.
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Contact CAA Speakers at speakers@caa.com for all Jason Mayden speaking engagements.
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Yes, Jason Mayden speaks at virtual events with professional-grade equipment and interactive presentation style.
Jason Mayden's virtual event options:Virtual events offer global reach, flexible scheduling, and reduced travel costs while maintaining Jason Mayden's engaging presentation quality.
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Book Jason Mayden for corporate conferences, industry events, private functions, and virtual presentations. Jason Mayden customizes content for any audience size or event type.
Event types:Jason Mayden engages audiences from private executive meetings to large conferences with thousands of attendees.
Contact CAA Speakers to discuss how Jason Mayden can customize their presentation for your specific event.
Check Jason Mayden's speaking availability through CAA Speakers at speakers@caa.com. Book 3-6 months in advance for best date selection during peak seasons (September-November, March-May).
Availability factors:Contact CAA early in your planning process to secure Jason Mayden for your preferred event date.
Book Jason Mayden through CAA Speakers for guaranteed authentic representation and professional event coordination. CAA is the preferred booking agent for Jason Mayden, with direct access to their speaking availability and decades of experience representing the world’s top keynote speakers.
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Yes, Jason Mayden speaks at private corporate events, executive retreats, board meetings, and exclusive functions.
Private event types:Private event benefits: Customized content, enhanced interaction, complete confidentiality, and flexible scheduling.
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CAA Speakers responds to Jason Mayden booking inquiries within 24 hours during business days. Complex requests or international events may take up to 48 hours for detailed proposals.
Response timeline:Include complete event details (date, location, audience size, budget) for fastest response times.
Book Jason Mayden 3-6 months in advance for best availability, especially during peak speaking seasons. Early booking ensures better date selection and rate negotiations.
Recommended booking timeline:Peak seasons: September-November and March-May book fastest. Contact CAA Speakers early for priority consideration.
Get Jason Mayden pricing information by contacting CAA Speakers at speakers@caa.com with your event details. Receive detailed cost breakdown within 24-48 hours with no obligation to book.
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