Aaron McDaniel

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Author (WSJ/National Bestseller - Global Class), Teacher (BerkeleyHaas Faculty), and Entrepreneur (3 Exits)

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    Aaron McDaniel: Biography at a Glance

    • Aaron McDaniel is the co-author of The Wall Street Journal & National Bestseller Global Class, a playbook for building a global company
    • He is a member of the faculty at UC Berkeley's Haas School of Business, one of the top business schools in the world.
    • Aaron is a serial entrepreneur with 3 exits, having founded companies in a number of industries (from fintech, mobile, e-commerce, and real estate), one of which he turned down an offer for on ABC's Shark Tank.
    • He is also an alumnus of AT&T's flagship Leadership Development Program, also being one of the youngest to serve as Regional Vice President (at age 27) and was an AT&T Diamond Club honoree (Top 1% of sales managers worldwide).

    Videos

    Biography

    Aaron McDaniel is a globally recognized corporate manager, entrepreneur, teacher, speaker, and author with a passion for helping companies innovate at a global scale. Aaron is the co-author of The Wall Street Journal and National Bestseller, Global Class, a playbook for how to build a global company, developed through interviewing more than 300 executives from 50+ countries who have scaled the world’s fastest-growing companies.

    Aaron is currently a faculty member at UC Berkeley’s Haas School of Business (where he is also an alumnus) and is the co-founder of 10X Innovation Lab, an international consulting firm and accelerator helping corporations and governments across 4 continents build and leverage innovation ecosystems. He is also the managing partner of Grow Scale, a real estate private equity firm.

    Aaron began his corporate career at AT&T, as part of its flagship Leadership Development Program. He rose to become one of the youngest to serve as Regional Vice President (at age 27) and was an AT&T Diamond Club honoree, being part of the Top 1% of sales managers worldwide (out of an organization of 10,000+). Aaron is also a serial entrepreneur, having founded 3 companies that were acquired (Pong360, Tycoon, Access Invest), one of which he turned down an offer for on ABC’s Shark Tank.

    He is also the author of The Young Professional’s Guide to the Working World (an international top 10 listed book printed in multiple languages, with a foreword by New York Times Bestseller Marshall Goldsmith) and The Young Professional’s Guide to Managing (foreword by co-author of The Leadership Challenge, Jim Kouzes), has been featured in numerous media outlets including Forbes, The Financial Times, Inc., Bloomberg BusinessWeek, CBSRadio, Entrepreneur, and US News & World Report, and is trusted by top companies including the Ritz-Carlton, Microsoft, Deloitte Consulting, Wells Fargo, Principal Financial and UnitedHealth Group. Aaron is the Vice Chairman of Project Giving Kids, a non-profit helping kids learn empathy through age-appropriate volunteering opportunities. He lives in the San Francisco Bay Area.

    Topics

    The Global Class Mindsetarrow-down

    The Global Class Mindset keynote aims to show attendees how the world’s fastest-growing companies have succeeded in scaling globally. The keynote draws upon key learnings and frameworks from Global Class, synthesizing key insights from 400+ executives from the most innovative companies around the world. These tools have been endorsed by Eric Ries and other top executives who led expansion efforts for leading companies like Google, Apple, Slack, Zoom, Airbnb, Canva, and many more.

    What You’ll Get

    • MINDSET - Transform the thinking of your employees and develop an emerging talent called Interpreneurial MindsetTM
    • TEAM CULTURE - Develop habits within your team that foster growth, collaboration, and intelligent risk-taking to support organizational growth efforts
    • APPROACH - Learn how to effectively localize your business in new markets while also balancing it with organizational complexity
    • MANAGEMENT - Establish effective lines of communication and internal structures throughout your organization to create frictionless collaboration across the entire company footprint
    The INTERpreneur - Nurturing Globally Minded Leadersarrow-down

    In this conversation, Aaron helps audiences identify and nurture the next generation of global business leaders to be a catalyst for company growth.

    What You’ll Get

    • Learn how a new breed of business leader, "The Interpreneur" can be a difference-maker in your company's growth
    • Better understand the importance of a cultural mindset in scaling your business in new markets
    • Get practical strategies to help manage a diverse and distributed workforce
    • Master effective cultural conscious management tactics
    • Implement the Global Class Team Building Framework to activate top talent and ensure you have a strong balance of local market and company knowledge
    • Gain strategies for training and building cultural conscious leaders
    • Activate innovative and entrepreneurial/ agile thinking within your team
    • Capitalize on differences in culture to localization and achieve growth
    Rapid Global Growtharrow-down

    In this conversation, Aaron explores how to effectively expand into new global markets and penetrate your existing international footprint.

    What You'll Get

    • Learn how to balance the need to localize with the complexity created by these changes to your business
    • Understand the 10 biggest mistakes companies make when scaling globally, and how to avoid them
    • Hear case studies from the world's fastest-growing companies, unlocking key insights to apply to your business
    • Learn how to create a culture with universal appeal and build a best-in-class global team
    • Get a playbook for how to uncover local market insights ("Localization
    • Discovery"), build an ideal global strategy, and implement your internal expansion initiative - progressing from market entry to growth and global scale
    • Gain strategies for how to capture and communicate best practices, creating internal structures and processes to support scale
    • Implement the management model that unlocks global innovation
    Ignite Your Innovationarrow-down

    In this conversation, Aaron discusses building an agile culture and processes to harness your organization’s entrepreneurial spirit and thrive in a rapidly changing marketplace.

    What You'll Get

    • Make your organization and team more successful and adaptive in today's fast-changing business world
    • Develop a culture that fosters growth, collaboration, and intelligent risk-taking
    • Understand how the most successful companies leverage new working models and strategies to engage employees
    • Study emerging trends and technologies relevant to your business, and learn how to best integrate with innovation ecosystems
    • Create an engagement plan that delivers measurable results
    • Establish effective lines of communication to create frictionless collaboration
    • Implement frameworks that allow for stakeholder buy-in and participation in innovation initiatives
    • Learn how organizations large and small can implement innovative strategies to grow their business
    Thriving in a Multi-Generational Workplacearrow-down

    In this talk, Aaron discusses how to amplify your ROI by engaging your younger employees and learning how to inspire Multi-Generational collaboration.

    What You'll Get

    • Gain insights into how to empower a multi-generational workforce and inspire cross-generational collaboration
    • Understand how to engage members of the youngest generations (Millennials & Gen Z)
    • Learn how to improve the return on investment (ROI) from the resources put into top talent, improving retention and bolstering succession planning
    • Make your product/service irresistible to the next generation of customers
    • Get a deeper understanding of how to revamp your employee engagement methods to appeal to and leverage the best traits of employees from all generations
    • Master techniques to leverage your younger employees to drive innovation and your organization's future vision
    • Gain strategies to remove obstacles and maximize the value high performers provide

    Check Availability

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