Digital Creator & Musician
Lele Pons is a multi-talented star who blurs the line between digital creator and traditional entertainer with her comedy, music, and content.
Pons has established herself as a premier content creator, using YouTube to deliver comedy to over 16 million subscribers with videos that earn over 90 million monthly views. At over 41M followers and counting, she has dominated Instagram, becoming the most-viewed Instagram Stories producer in 2017 and, in 2018, was honored as the “Instagrammer of the Year” at MTV’s MiAw awards.
In 2018, Pons’ launched her career as a recording artist. She released her first single “Dicen” with Matt Hunter, debuting at #29 onBillboard’s Hot Latin Songs chart and #65 on YouTube’s chart. It was certified 2x Platinum and surpassed the 100M view mark on YouTube in approximately three months. Pons’ first solo single “Celoso” was a smash, certified 3x Platinum with a Premio Lo Nuestro nomination. In just a short time, she’s flashed her versatility by creating Spanish-language pop and dance records while also making her English-language debut on Jake Owen’s 2019 country track “Señorita.”
In recent years, she’s presented awards at the Latin GRAMMYs and Premio Lo Nuestro awards, co-hosted MTV’s Millennial Awards, hosted the Hispanic Heritage Foundation’s awards, and served as a judge at the Miss Universe pageant. She, notably, joined Nick Cannon as co-host of 2018’s Teen Choice Awards and hosted “La Voz México,” the country’s wildly popular version of “The Voice.”
Pons also has her foot in the modeling and beauty world. She walked the runway for Dolce & Gabbana in 2017. Additionally, she previously served as a brand ambassador for COVERGIRL. She’s earned features from publications such as PAPER Magazine, WWD, Vogue Latinoamerica, GQ Mexico, and Seventeen Magazine, among others.
Former First Lady Michelle Obama invited Pons to the White House to help launch her “Better Make Room” campaign in 2015. In that same year, she appeared next to influential figures such as Mark Zuckerberg, Tim Cook, and Amy Schumer on Vanity Fair’s “New Establishment List” as a “disruptor” of the status quo. In 2017, Forbes recognized her as a member of its “30 Under 30 Celebrities” class.
In 2020, Pons was the subject of a YouTube Original docuseries titled The Secret Life of Lele Pons. The series follows Pons’ previously-unknown battles with mental conditions and her journey to taking control of her OCD as the public spotlight shines brighter on her.
After inking a deal with Spotify in late 2019, Pons’ debuted an entertainment podcast, Best Kept Secrets with Lele Pons, in August 2020.