CAA Portas, a division of Creative Artists Agency, is a premier global management consultancy that helps clients unlock growth, improve performance, and drive long-term value across the sports ecosystem. With key offices in London, Riyadh, Dubai, and Singapore, the award-winning agency has completed projects in more than 40 countries around the world.

CAA Portas works with governments, federations, Olympic committees, leagues, clubs, investors, C-suite executives, boards, senior sports leaders, and private-sector organizations to deliver impact across all areas of the sports economy. Recent work includes creating national sports policies; increasing sports participation; winning bids for major events; optimizing leagues and clubs; securing increases in funding into sport at a national and city level; optimizing global sporting calendars; supporting federations, leagues and clubs with their investments and long-term commercial sustainability; and providing sports investment advisory, and feasibility studies for sports assets.